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9 September 2020

Flippin' 'eck.

by Syd Briscoe


Toyota Yaris: “Why Stop?” - 60s

World-renowned gymnast Katelyn Ohashi stars in this kinetic outing for the Toyota Yaris hybrid model. Traffic jams aren't enough to get the Amercian down, as she dons a glitzy costume and flips, twirls, and dances her way through the streets of Cape Town with glee. All as stunned commuters (and their pets) look on, of course.

Director Philippe André ensures it's an eminently watchable affair, making shrewd use of tricksy camera angles and the creative application of slow motion. Add to that Ohashi's obvious enjoyment of her sport, and viewers will want to see this through to the last somersault. A welcome change of pace for the often ponderous brand.


Creative Agency: The&Partnership Ⓟ Ⓦ
ECD: Andre Moreira
Creative Director: Phil Beaumont
Senior Acc Handler: Jonathan Ratcliffe
Planner: Paul Porter
Film Production: Independent Ⓟ Ⓦ
Director: Philippe André Ⓟ Ⓦ
Producer: Ciska Faulkner / Peter Sherlock
Head of Production: Daniel Healy
Production Ass'nt: Savannah King
Executive Producer: Jani Guest
Sound Recordist: Sam Ashwell / James Cobbold
Art Department: Dan Beckett
Editor: Adam Rudd @ Whitehouse Post Ⓟ Ⓦ
Post Production: Alex Fitzgerald / Dan Crozier / David Thomas @ The Mill Ⓟ Ⓦ
Audio Mix: 750MPH Ⓟ Ⓦ
Location: Cape Town, South Africa

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