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14 July 2021

Cost Effective

by Syd Briscoe


Talk Talk: “Dinner for Two” - 30s

A lovely central performance anchors this entertaining communication for Talk Talk. The network think common sense should reign supreme when it comes to standard offers of all kinds, and satirise the nickle-and-dime billing style of competitors by applying such logic to a restaurant setting.

The waiter is wonderfully condescending, affecting an exaggerated air of cheery politeness while pointing out the ludicrous charges added to a couple's bill. A 'consultation fee' for asking about wine feels particularly on the nose, and the way the bloke's eyes light up with glee will resonate with anyone who's tried to contest a charge from their ISP. This is solid proof of how casting can make or break a script, and it's bang on here.


Creative Agency: The&Partnership Ⓟ Ⓦ
Creative Director: Andy Bunday
Senior Creative: Adam McGowan / Daniel O'Keeffe
Account Director: Joe Dawson
Account Manager: Ben Court
Agency Producer: Emma Stocks
Film Production: Outsider Ⓟ Ⓦ
Director: Jim Gilchrist Ⓟ Ⓦ
Producer: Tex Travi
Editor: Ed Cheesman Ⓦ @ Final Cut Ⓟ Ⓦ
Sound Designer: Nick Olsouzidis @ Tag Collective Arts

David Reviews is hand-crafted by Lovely Lenzie Ltd, 7 Seven Sisters, Lenzie, Glasgow, G66 3AW. Editor: Jason Stone. Phone: 0141 776 7766. E-mail: jason@davidreviews.com.