Smirnoff: “Infamous Since 1864” - 60s
Bootleggers, vagabonds, and general rapscallions are hailed in this dramatic re-telling of Smirnoff's roots. The vodka brand trade on their alleged notoriety throughout the dynamic film, which traces their heritage from escaping Russia (unusual, we know) to establishing themselves as a favourite choice of spirit worldwide.
Director Rupert Sanders delivers a pacy, snappily edited history lesson, as characters attempt to evade the authorities trying to shut the party down. The production design is lovely throughout, with period details ensuring that time - and booze - never stops flowing. Exaggerated? Certainly, but plenty of fun regardless.