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3 September 2021

Roar synergy.

by Andrew MacGregor

Pizza Hut: “Beyond Meat” - 30s

Parker J Patterson returns in this 30" Pizza Hut commercial, with the brand keen to extol the virtues of Beyond Meat toppings. The unflappable spokesman knows some viewers have been put off by meat alternatives in the past, so he lets a CG lion named Clarence sample the goods first. It's basic market research, really.

The beef between Pizza Hut and Domino's also takes a gruesome turn, as Clarence sinks his claws into one of the latter's trademark blue caps. Patterson's wry response to this, erm, tragedy is great ("The competition... didn't fare so well"), as is the animation on his hungry sidekick. With the home delivery boom ongoing, this is a useful effort from the red-and-black team.

Post Production: Coffee & TV Ⓟ Ⓦ
Sound Designer: Gary Turnbull @ Grand Central Ⓟ Ⓦ
Audio Producer: Ciara Wakley

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