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27 August 2020

I Should Go

by Syd Briscoe


James Vincent McMorrow: “I Should Go” - 4 mins 45s

This surprisingly poignant promo for James Vincent McMorrow's latest track 'I Should Go' follows an actor trying to hit the big time. As he makes the transition from vlogging to Hollywood in the hopes of an audition, his desire for recognition becomes increasingly desperate. Needless to say, things don't go to plan.

The film itself is beautifully constructed, with a sun-kissed grade and textured visuals which emphasises the daydream nature of the actor's ambitions. His faltering attempts to film an audition video add extra substance to the piece, raising questions about the difference between what the camera sees and what happens in real life.

Amusing and touching by turns, this promo should be required viewing for anyone who thinks they can show up in LA and become a star. Having the social media-obsessed protagonist take Nicolas Cage as his inspiration is a neat touch too, adding a layer of starry-eyed hero worship to proceedings.


Commissioner: Dan Millar
Film Production: Kode Ⓟ Ⓦ
Director: David M. Helman Ⓟ Ⓦ
Producer: Aiden Magarian
Executive Producer: Nathan Killham
Cinematographer: Hayden Mason
1st AC / Focus Puller: Benjamin Steen
Editor: Nick Rondeau @ Work Ⓟ Ⓦ

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