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20 January 2021

A Boiler and a Gentleman

by Syd Briscoe

Ideal Boilers: “Officer” - 40s

We could all use a little escapism during this drearier-than-usual January, and Ideal Boilers offer up another cinematic reinterpretation as part of their latest ad campaign. This time they've ditched spectrophilia for a love of uniforms, as a bloke gets all 'An Officer and a Gentleman' to bring his new boiler home.

While the guy in the white uniform here is, sadly, no Richard Gere, he delivers a restrained performance with just enough hints of sappiness to enhance the parody. Director Barry Kimber has the tone just right here - remaining true to the original film's approach with tongue planted firmly in cheek.

Director: Barry Kimber Ⓦ (Fat Lemon Ⓟ Ⓦ)
1st AD: Stephen Fylan
Cinematographer: Michael George
Production Designer: Lisa Westwell
Colourist: Steffan Perry @ Framestore Ⓟ Ⓦ

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