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16 December 2020

Spirit squad.

by Andrew MacGregor


ITV: “Do It for Christmas” - 60s

Whether it's debating how big a turkey to buy or who to include in a festive bubble, size matters this Christmas. Thus, ITV urge seasonal fanatics, including over-eager neighbours and beard bauble wearers, to double their efforts this year and avoid a "half-baked, can't-be-bothered Christmas". After all, desperate times call for desperate measures.

The aforementioned die-hards are well cast, as is the jolly drill instructor who demands festive overkill. For their part, ITV (represented by a twinkly Stephen Mulhern) promise a glut of festive television. Despite reality's best efforts, the ad says, there may be just be enough Christmas juice in the generator this year. Just.


Creative Agency: ITV Creative Ⓟ
ECD: Tony Pipes
Creative: Rachael Pataquinho / Munraj Singh
Film Production: ITV Creative Ⓟ
Director: Stephen Pipe Ⓟ Ⓦ (tantrum Ⓟ Ⓦ)
Producer: Clare Gibson
Cinematographer: Oliver Schofield
Art Department: Sam Waters
Post Production: Dionne Archibald @ Coffee & TV Ⓟ Ⓦ
VFX: Laura Smith @ Coffee & TV Ⓟ Ⓦ
Colourist: Simona Cristea @ Coffee & TV Ⓟ Ⓦ
Sound Designer: Arge @ Envy Advertising Ⓟ Ⓦ

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