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Churchill: “Slide” - 30s
Ahh, to feel as tranquil as a dog on a carnival slide. Churchill bring chill vibes to their latest commercial outing, as the brand once again eschew their Winston Churchill-inspired nodding dog for a calmer pooch with a can-do attitude. As long as whatever they're attempting takes nothing more than a short shuffle to regain momentum, that is. Scored by Africa Express' 'Morals', the music and Sam Pilling's visuals blend together seamlessly to induce a relaxed atmosphere as the CG bulldog glides gently down a bumpy slide. It's a disarming way to illustrate the insurance company's pledge to keep customers moving when trouble strikes, and even manages to look damn near exciting from the confines of lockdown.
| Creative Agency: |
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Engine Ⓟ Ⓦ |
| Creative Director: |
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David Dearlove / Richard Nott |
| Creative: |
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Jason Keet / James Hodson |
| Managing Director: |
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James Sorton |
| Agency Producer: |
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Laura Melville |
| Ass't Prod (Agency): |
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Henry Davies |
| Film Production: |
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Pulse Films Ⓟ Ⓦ |
| Director: |
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Sam Pilling Ⓟ Ⓦ |
| Producer: |
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Chris Harrison |
| Production M'ger: |
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Ben Burdock |
| Production Ass'nt: |
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Ellie Sanders Wright |
| Cinematographer: |
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Ben Fordesman |
| Production Designer: |
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Jon Henson |
| Wardrobe: |
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Mr Gammon |
| Editor: |
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Ellie Johnson ♀ Ⓟ Ⓦ @ tenthree Ⓟ Ⓦ |
| Post Production: |
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Neil Davies / Helen Tang / Ian Berry @ Untold Studios Ⓟ Ⓦ |
| VFX: |
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Jon Wood @ Untold Studios Ⓟ Ⓦ |
| Colourist: |
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Jean-Clément Soret @ MPC Ⓟ Ⓦ |
| Sound Designer: |
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James Benn @ Bark Soho Ⓟ Ⓦ |
| Music Supervisor: |
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Chloe Heatlie / Jonathan Watts @ Adelphoi Ⓟ Ⓦ |
| Casting: |
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Kharmel Cochrane |
| Music: |
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Morals - Africa Express |
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