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18 August 2020

Buffering Blues

by Syd Briscoe


Chorus: “Fibre” - 60s

Broadband issues have become the bane of our new working from home (WFH) status quo recently, as illustrated by this canny ad for Kiwi internet provider Chorus. The film sees a bloke experience connectivity problems in real time - buffering during his morning greetings, household chore lag, and even pixellation beyond recognition during a meeting.

These afflictions are realised with a lovely sense of humour courtesy of director Damien Shatford, who keeps things grounded and relatable instead of going full sci-fi. A final group embrace may prompt us to yearn for the end of social distancing, but at least with decent broadband it's easier to receive virtual hugs from afar.


Film Production: Sweetshop Ⓟ Ⓦ
Director: Damien Shatford Ⓟ Ⓦ
Executive Producer: Ben Dailey / Kate Roydhouse
Cinematographer: Nigel Bluck
Production Designer: Guy Treadgold

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