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11 September 2020

Greg's appeal.

by Andrew MacGregor


BBC Radio 1: “Greg in the Morning” - 40s

Greg Jamesís 'Up Yours Corona' campaign may have ultimately annoyed rather than defeated Covid-19, but you canít blame a BBC Radio 1 DJ for trying. This entertaining promo shows how listeners hang on the breakfast host's every word, even when other tasksólike a haircut or consoling someoneómay require their full attention.

The castís good-natured fanaticism is a welcome change from anti-lockdown protests and Brexit negotiations, while the now-obligatory references to face masks are handled well by director Andrew Gaynord. Now if James could refrain from trolling coronavirus until our current situation improves, that would be just dandy.


Film Production: MindsEye Ⓟ Ⓦ
Director: Andrew Gaynord Ⓟ Ⓦ
Producer: Hera King
Production M'ger: Ada Almeida
Executive Producer: Hughie Phillips
Cinematographer: Benedict Spence Ⓦ (Vision Ⓟ Ⓦ)
Editor: Saam Hodivala Ⓦ @ Work Ⓟ Ⓦ
Post Production: Time Based Arts Ⓟ Ⓦ
Colourist: Simone Grattarola @ Time Based Arts Ⓟ Ⓦ
Sound Designer: Munzie Thind Ⓦ @ Grand Central Ⓟ Ⓦ

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