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9 January 2019

Drive By Drama

by Syd Briscoe

Walmart: “Famous Cars” - 90s

Cars have played an integral role in American culture since the first Ford rolled off the production line back in 1908. Supermarket chain Walmart use this storied tradition to their advantage in this ad, as they enlist some of the most famous vehicles in pop culture to draw attention to their new pickup shopping service.

From the Batmobile to the Mystery Machine, the ad offers blink-and-you'll-miss-it reminders of iconic transportation - as a wealth of characters grab their groceries on the go. Directed by TVC epic specialist Wayne McClammy, the film is a glossy 90" of fun executed with cinematic flair... and some additional ectoplasm for good measure.

Creative Agency: Publicis Ⓟ Ⓦ
Film Production: Hungry Man Ⓟ Ⓦ
Director: Wayne McClammy Ⓟ Ⓦ
Post Production: The Mill Ⓟ Ⓦ

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