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7 January 2020

Mortgage Muddles

by Syd Briscoe

Santander: “Stan the Smartbot” - 90s

Santander riff on smart home culture with this entertaining outing from chirpy spokes-slebs Ant and Dec. A plagiarism scandal threatens to topple their Antandec venture, leading the pair of harried CEOs to scramble for ways to revolutionise banking and distract the haters. New technology is, of course, a logical port of call.

The two deliver charmingly grounded performances here, employing their characteristic, self-deprecating humour as they prove to be far less adept at banking than comedy. While they may risk overexposure in the ad world from time to time, it's difficult to question the energy they bring to this campaign.

From baguette-based logos to accent-challenged smart hubs, this is a well-constructed exercise in chaos which makes Santander's more pedestrian banking experience seem like a relief in comparison. We'll trade high-tech for a safe pair of hands, thanks.

Film Production: Another Film Company Ⓟ Ⓦ
Director: Declan Lowney Ⓟ Ⓦ
Producer: Simon Monhemius
Cinematographer: Simon Richards
Editor: Leo King Ⓦ @ Stitch Ⓟ Ⓦ

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