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25 March 2020

An important takeaway.

by Syd Briscoe

ITV: “Talk” - 60s

Chat shows as we know them have quickly become a thing of the past - live audiences are in lock down, celebrity guests are self-isolating, and topics are limited to survival in the age of Covid-19 - but ITV stalwarts Ant & Dec are keeping things ticking over. This 60 communication sets out their stall in forthright fashion, as they explain their intention to keep the nation talking.

It's a canny move from ITV, providing content without putting production teams at risk while also offering the public a way to raise spirits during these difficult times. Messages of love filmed from quarantine may not be ideal, but they're far more valuable than famous personalities trying to carry on like nothing's wrong. A new normal is being established in television, and this might be the way forward.

Creative Agency: Uncommon Ⓟ Ⓦ
Editing: Work Ⓟ Ⓦ
Post Production: Absolute Post Ⓟ Ⓦ
Sound Design: Wave Ⓟ Ⓦ

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