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12 February 2019

Glover Squared

by Syd Briscoe

Google Pixel: “Donald Glovers” - 60s

Donald Glover aka Childish Gambino is truly the man of the moment, so it's no surprise this ad for Google Pixel starring the actor-slash-rapper went down a treat on social media. Launched during last Sunday's Grammys, the 60" film sees Glover challenge a digital doppelgänger to a dance-off.

Scored by Gambino's latest track ‘Human Sacrifice' , the film draws attention to Google Pixel's 'Playmoji' feature, which uses allows users to insert dancing figures (among other things) into their pictures.

While Childish Gambino may have been MIA during the ceremony itself, this eye-catching piece of work grants Pixel users 24/7 access to the enigmatic star.

Editor: Ryan Beck @ Final Cut
Animation: Nexus Studios Ⓟ Ⓦ

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