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4 April 2019

Her Eyes Only

by Syd Briscoe

Carrera: “Carmen Jordá” - 1 min 40s

Professional racing driver Carmen Jordá stars in this polished commercial for Carrera eyewear. She cuts a striking figure - a modern embodiment of feminism who neither fully devotes herself to beauty nor rejects it out of hand. Whether in the pit lane or before a mirror, she always knows exactly who she is.

The visuals are nicely constructed, offering a dark background for Jordá and her fancy specs to pop against. Her voiceover is given a much more considered delivery than many of the splinteringly wooden scripts in this sector, and ably demonstrates her personality and values with their unique twists and turns.

Director: Federico Mazzarisi Ⓦ (Dirty Films Ⓟ Ⓦ)
Cinematographer: Michele Brandstetter

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