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21 January 2020

The Biggar they come.

by Andrew MacGregor

BBC Sport: “Who Blinks First: Wales” - 30s

Wales fly-half Dan Biggar is no slouch in the staring contest department, as this BBC Sport promo demonstrates. As ‘Hen Wlad Fy Nhadau’ (Land of My Fathers) plays in the background, Biggar fixes his gaze on whoever happens to be watching - preferably any Six Nations opponents that hate direct eye contact.

We’d love to know if this was done in one take, or if steely-faced Biggar succumbed to a giggling fit. Whatever the case, it’s a nice and focused introduction to the first Six Nations tournament of the decade. Anyone who tries to psyche Biggar out by tapping on the screen is just plain cheating, though.

Creative Agency: BBC Creative
ECD: Helen Rhodes
Creative Director: James Cross / Tim Jones
Creative: Jules Middleton / Joanne Evans
Project Manager: Matt Totterdell
Agency Producer: Ann-Marie Small
Agency Prod Man: Jess Greshoff
Film Production: BBC Creative
Director: Alex Telfer
Editor: Wes Wood

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